Tour planning requires that we keep up on what the current market trends are. There are many sources out there. Here is an abbreviated list of the results Trip Advisor got when they asked more than 44,000 travelers and hoteliers about their plans for the year.

Trend #1 – Seeking new experiences. Travelers of all ages want to seek out things they haven’t tried before.

Trend #2 – Spending more because it’s “worth it”.

Trend #3 – Choosing destinations based on culture, special offers. Travelers are seeking trips with “meaning” or that differ from their own experience.

Trend #4 – Staying cool and connected.
The amenities that travelers most want are air conditioning and WiFi.

Trend #5 – Rising room rates (and optimism). The majority of hoteliers say they’re optimistic about profitability in 2016, and many plan to raise their rates.

Trend #6 – Managing reputations online. Online presence remains important. Travel businesses will be keeping a close eye on what people are saying about them on the web.

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